About Starling Technologies

Wednesday 22 April 2015

Website design Trends for 2015

Every year, Web design grows and so many awesome things are being published daily. I can only imagine that the best is yet to come in 2015,
While many of those trends will still be around in 2015 (and probably 2016), it’s time to see what new trends are likely to emerge in 2015.
While everyone is reflecting on the year that was and looking ahead to the year that will be, let’s take a look at some Web design trends we will likely see when we turn the calendar to 2015. You can view them all on one page here.


 Mobile Responsive

Responsive web design (RWD) is an approach to web design aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones).A site designed with Responsive Web Design,adapts the layout to the viewing environment by using fluid, proportion-based grids and flexible images,
Starling Technologies Limited is an example of Mobile responsive website/ The website adapts to all gadgets viewed using.visit www.startech.co.ke

Ghost Buttons

One of the fastest growing trends in web design is the ghost button. This style follows in the footsteps of flat UI design where buttons use a single color background with a seemingly 2-dimensional appearance.
Ghost buttons are designed to be empty or semi-transparent by default. They light up on hover which adds some color and distinctive notoriety to the design style. If you look at ghost buttons found in websites they often look like boxes with colorful borders. Designers create the “button” look by rounding corners and using extra padding around the text.

The ghost button leads to a free trial download of Sketch while the colorful flat button is for purchasing the software. Since the ghost button seems “empty” it generally falls into the background, forcing visitors to notice the purchase button more clearly.
Ghost buttons are perfect for flat or minimalist layouts and they can be used in combination with many other design techniques for creating brilliant websites.

Feature List Icons

Startups, mobile apps, and creative agencies like to use graphics and blocks of text to outline their features. Most of the time you’ll find these features on the homepage in a list of pithy sentences coupled with small icons.To my knowledge this trend has no official name but I’ve coined the moniker feature lists. These are text-based lists which often rely on icons to help describe the features being listed.
Features could include the services provided by a startup or the characteristics of a piece of software. This trend has become very popular and it’s been adopted by hundreds of various websites.

Very large typography


For 2014, typography was very important in many site designs, and I don’t see that changing any time soon. For 2015, however, I see large headings and typography getting even larger. I mean large enough a plane can see it on the ground (ok, not that big, but you get the idea).
Tiny Giant’s website showcases very large typography right when you visit the page. It makes a visual statement that isn’t likely to be missed.
Large typography is likely going to be key in 2015 as a way to enhance the visual hierarchy of the page by ensuring visitors read the largest type on the page first, because that is what grabs our attention first. Tiny Giant does that extremely well.

Professional high quality custom photography

Stock imagery still has its place in design, but for most new websites these days, stock imagery has taken a back seat to professional photography of high quality and unique and custom to the site and purpose.
Using custom photography takes the design step a bit further than just picking stock imagery, and it makes you unique in that no one else will have those same pictures on their site.
For instance, Grain and Mortar shows off this trend very well. Its site features custom photography used in the main header of the site. This gives a personable effect because they are of the real people behind Grain and Mortar.
Its about page is even more engrained (pun intended) with high quality and professional photography taken of themselves and the office space. No stock imagery of fake office spaces here!

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